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QFD Black Belt® Certificate Course

Advanced QFD Training
for Facilitators, Project Leaders,
Six Sigma BB/MBB, Quality Professionals

2012 November 5–9
St. Augustine, Florida USA

Your Registration also includes:

The 24th Symposium on QFD
2012 November 2

photo of QFD Black Belt checkmate

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Inquire about this course   |   TEL 734-995-0847

Overview (click here to open / close the panel)

Typically given as in-company training, the QFD Black Belt® Certificate Course is opened to the public once a year at the QFD Institute's annual Symposium on QFD.

In 2012, this course will be held on November 5–9, in conjunction with the The 24th Symposium on QFD (November 2) in St. Augustine, Florida USA. This offers the public an opportunity to take both QFD Green Belt® Course and QFD Black Belt® Course on a single trip.

The 5-day QFD Black Belt® Course will be held from 8:00 AM to 5:00 PM daily on November 5–8 (M–Th) and from 8:00 AM to 1:30 PM on November 9 (F). Those who can stay longer on Friday (the last day) are welcomed to a bonus session to study select topics until 4:30 PM.

The preceding Symposium on November 2 will feature new case studies and research presentations, along with an in-depth Q&A session. The Symposium will conclude with a Networking Reception.

As a course offered by the QFD Institute, you are assured of the Excellence in Training unparalleled to others (testimonials). The course description below addresses largely the public QFD Black Belt® Course, which is based on a generic QFD process and curriculum.

Those who are seeking QFD application methods specific to their special field or situation should consider an in-house training, which may include extra components that address the unique needs of your project. Please inquire at QFD Institute, Tel: +1 734-995-0847 (9 am - 5 pm US Eastern Time).

This workshop is part of the international program in Quality Function Deployment; it is the only QFD curriculum authorized by Dr. Akao, founder of QFD. This course constitutes 5.0 CEU Credit Units.
This Course will offer you:
  • Hands-on practice of Modern QFD on a team project;
  • Step-by-step instruction of several standard QFD deployments;
  • In-depth review of important Modern QFD tools and deployments
  • Understanding of the full depth and breadth of Modern Comprehensive QFD;
  • 1,900 pages of QFD materials including the QFD Institute QFD Black Belt® manual (1,200 pages) and Modern QFD software templates; and
  • Full set of QFD Symposium Transactions from 1989 to 2012.
Who Should Attend:

QFD Green Belt® graduates who are:

  • QFD project team members including marketing, sales, R&D, design, manufacturing, service, quality, and others, as appropriate for your industry sector
  • Quality consultants and Six Sigma/DFSS Master Black Belts
  • Trainers, facilitators, and internal quality gurus
  • ( Attending from Overseas )

Prerequisites:

  • You have a full status QFD Green Belt® Certificate* ; OR
  • You are attending the QFD Green Belt® Course in St. Augustine, OR
  • You have earned a Provisional QFD Green Belt® Certificate* since November 2011; OR
  • You are attending the 2012 Green Belt® Update Course in St. Augustine.

* Proof of Certificate may be required.

  

You will learn:

New topics to be taught in 2012 QFD Black Belt® Course [NEW]

  • Advanced, Modern QFD tools and analytic methods for quality, strategy, management, product planning, decision making, invention, and design;
  • Voice of Gemba — QFD's unique approach to customer visits, and how to design Gemba Visits and new Gemba Analysis tools;
  • Semi-customized deployments common to most industries, such as project, customer, quality, technology, function, reliability, cost, manufacturability, production, service, etc.;
  • How to input, process, and output field data for each deployment;
  • Incorporating Blitz QFD® (matrix-free QFD for immediate results) into Dr. Akao's Comprehensive QFD to speed up the process;
  • Improved algorithms for defining Customer Needs (Demanded Quality) for "new-to-world" products and services;
  • Why and how of replacing ordinal scale calculations with ratio scale calculations of customer needs priorities, sales point, competitive benchmarking, and matrix relationship weights, to improve the meaningfulness and accuracy of QFD in a Six Sigma world [NEW];
  • How to expertly link QFD with Design for Six Sigma (DFSS / DFLS) [NEW];
  • Introduction to Lifestyle Deployment with Kansei Engineering [NEW];
  • Integration of latest Kano methods [NEW];
  • Enhancing Customer Need Hierarchy Diagram with measures, targets, and Kano categories [NEW];
  • Using Customer Voice Table with specification documents [NEW];
  • Introduction to General Theory of Innovation, a TRIZ-evolved new-to-world business innovation method for general business management [NEW];
  • Speed Deployment to additionally accelerate your project [NEW].

 

Resulting Benefits:

The resulting benefits you may expect upon successful completion of this course include:

  • Mastery of generic Modern QFD tools and deployments and knowledge of how Comprehensive QFD works
  • Knowledge of new-to-world methods in product development, quality and innovation, and how they can be incorporated into projects
  • Knowledge of how to facilitate a QFD project team
  • Provisional QFD Black Belt® Certificate

To assure the integrity of your certificate as demonstrated in application, full status QFD Black Belt® will be earned upon successful completion of:

  • Having a QFD Master Black Belt® custom-tailor a QFD process for your company;
  • Co-facilitating a QFD project with the QFD Master Black Belt® using your custom-tailored QFD process (apprentice); and
  • Facilitating by yourself a second QFD project using your custom-tailored QFD process and submitting your work to a QFD Master Black Belt® for approval (journeyman).

Testimonials of past attendees

 

Recommended Things to Bring:

1) A laptop computer (with CD drive, MS Excel®, MS Word®, and Adobe Acrobat®) or calculator as you will receive a CD with QFD software templates and case studies.

2) Relevant marketing and technical data for a small project or a part of a large project that you are currently working on or plan to work on in the future. (You will not be asked to reveal any confidential data. The goal is to make the QFD exercises real and meaningful to you! If it is not feasible to bring such data, you may use a generic model that is most commonly used by various industries. Or create a case study related to your hobby or personal project.)

You may also bring your project team and learn as you work on a real project or you may join others. (Registration discounts available for 3 or more attendees from the same company. )

Testbooks and Materials:
  • QFD Institute's QFD Black Belt® Course Manual (1,200 pages, the latest release)
  • CD-ROM with case studies and the latest QFD templates
  • A copy of QFD Symposium Transactions from 1989 to 2012
  • Additional case studies and reports
Instructors: (Click here to open/close this info)

This course will be taught these instructors, the only two QFD Red Belts® outside Japan who are certified by Dr. Akao (founder of QFD); both are a recepient of Akao Prize for Excellence in QFD.

Glenn H. Mazur (www.mazur.net)

  • Executive Director, QFD Institute and International Council for QFD (ICQFD)
  • Certified QFD Red Belt® (international)
  • Certified QFD-Architekt #A21907 (QFD Institut Deutschland)
  • 1998 Akao Prize® winner for Excellence in QFD
  • Academician, International Academy for Quality
  • Application / implementation expert
  • Trained over 2,000 QFD Green Belts® worldwide
  • Kansei Engineering Lifestyle QFD expert
  • Convenor of ISO Working Group 2 Technical Committee 69 Subcommittee 8 (writing the international standard for QFD)
  • President, Japan Business Consultants, Ltd.
  • Senior Member of ASQ
  • Member of Japanese Society for Quality Control
  • National Academies of Science Board, Innovation (ret.)
  • Adjunct faculty, University of Michigan (ret.)

Richard E. Zultner

  • Software Quality Specialist
  • Certified QFD Red Belt®
  • 1998 Akao Prize® for Excellence in QFD
  • Director, QFD Institute
  • President, ZULTNER & COMPANY
  • TOC Software Jonah
  • Six Sigma Master Black Belt

The QFD Institute permits only full status QFD Black Belts® who have successfully completed the "train-the-trainer course" or higher to teach its QFD Green Belt® Courses. Individuals' QFD Belt status may be verified through the QFD Institute office.

Registration: (Click here to open/close this info)

Registration information coming soon ...

Three registration options are available, depending on your previous QFD Belt status:

  1. Facilitator's Package
  2. QFD Black Belt® Package #1
  3. QFD Belt® Package #2

Please see the Registration Form (MS Word) for program descriptions, or you may contact us for questions.

Group Discounts: $200 per person discount may be applied when three (3) or more people from the same company register for QFD Black Belt® Package #1, QFD Black Belt® Package #2, or Facilitator's Package (any of these combinations). This course requires pre-registration; no walk-ins will be accepted.

 

Venue:

This course and Symposium will be held at the following venue hotel.

Hilton St. Augustine Historic Bayfront
32 Avenida Menendez, St Augustine, FL 32084
Tel: 904-829-2277

Hotel and Reservation information coming soon ...

 

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